An Example of how the Music Industry has changed : EMI Records

Hello!

 

Today we will be looking at how music industry's have changed, using digital and technological comvergence.

 

So. Take a look at this presentation given by the leader of EMI Records. (No I didn't steal it)

It pretty much is a prime example on how record labels change their strategies to appeal further and appear more marketable.

 

http://cdn.oreillystatic.com/en/assets/1/event/85/Case%20Study_%20Changing%20the%20Culture%20of%20the%20Music%20Industry%20Presentation.pdf

 

Thanks! #MediaMeans